Orlando. The first things that come to mind are Disney, Universal, and SeaWorld. While these popular theme parks rank among the best in the world, we wanted to show our influencers just how much more Orlando has to offer. So, for Visit Orlando, we hosted a group Canadian media and set up an itinerary that explored a different side of the city. Soaring above it with Orlando Balloon Rides was one of the many highlights. It changed impressions and made them, too.