In this episode of The Pivot, we chat with Barry Choi, Toronto-based personal finance and travel expert and influencer, and founder of the blog Money We Have. A online property focused on sharing financial and travel advice to Canadians.
Tune in for Barry’s insights into how he’s grown his own personal brand developing Money We Have and becoming a well-known media personality, as well as how brands and agencies can better choose the right influencers and work with them more effectively to achieve better results.
As circumstances related to transparency, editorial integrity and ethics continue to shift, as does the ground within the influencer category. For brands and agencies, this means that the way in which they work with influencers has changed and will continue to shift dramatically over the next few years.
Have a listen to the latest episode of The Pivot here: