InsightsPOSTED February 27, 2015

Follow February: Social media influencer Stephanie Fusco

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For February, APEXers are dedicating a whole month finding out what topics, people or hashtags people follow religiously. Next up…


Stephanie Fusco
Social media & influencer relations pro and blogger

1. What person, topic or hashtag do you follow religiously?

“I’m glued to #SMmeasure, #TOpoli and #HumberPR and love seeing tweets from @DKNY, @fuggirls and @TonyClementCPC. I know, that’s quite the mixed bag.”

2. Why do you follow them and why should others follow them?

#SMmeasure is a weekly chat about social media measurement, but the hashtag is always full of substantive articles to help me stay up to speed in my industry.

#HumberPR is populated by Humber PR students, teachers, guest-speakers, alumni and PR pros. It’s a great resource for all things PR and also a great way to stay in touch with teachers and keep tabs on rising PR pros. If you’re looking to network with grads and other PR folk in Toronto, it’s a great place to start.

#TOpoli is my guilty pleasure. I’m a huge politics nerd and the city’s political snark is at its finest in this tag. It’s equal parts informational and entertaining – it’s where I got most of my Rob Ford news breaks around this time last year and is always moving at the speed of light after a big announcement. I’ve connected with a lot of like-minded people here over the years and gotten into some great debates along the way.

@DKNY is the account of the PR girl at the fashion house and she gives fantastic commentary along with behind-the-scenes peeks.

@fuggirls belongs to the ladies behind the popular snarky celebrity fashion blow, I’m Fugging You. This was one of the first blogs I started reading and they’re just as funny and cutting on Twitter as they are on the site. I especially love following their tweets during awards shows.

@TonyClementCPC is the account of Canadian Member of Parliament for Parry Sound-Muskoka and also the President of the Treasury Board. We’ve been connected on social media for about 5 years now and my family refers to him as “your friend Tony.” Yes, seriously. He’s my favourite politician to follow on social media and is such a fantastic example of how to marry professionalism and approachability. I don’t agree with his party of choice, but I love his tweets (and Instagram pics).

These questions with Stephanie Fusco were compiled by Shawna Vassel. Who or what do you follow? Let us know here or on Twitter. Also check out what others said.

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