WorkPOSTED March 1, 2016

#DALLAxASUS @ TOM*FW – Views from the front row

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On the opening night of TOM*FW I had the opportunity to sit front row at the DALLA show, a Toronto based fashion house, thanks to APEX’s leading tech client, ASUS, who was the official sponsor of the show. With its medieval twist on classic, modern and contemporary design, some of the models wore the highly celebrated ASUS ZenWatch, marrying the fashion world with wearable tech. With the watches sleek lines, stunning colour palettes and customizable features, the union of the ZenWatch and the F/W16 collection by DALLA made perfect sense.

It was a great night to celebrate the world of men’s fashion and Canadian born designers, something I am passionate about, but I must admit the cherry on top of the evening was when I had the chance to meet internationally celebrated model Don Benjamin who walked in the show *insert the heart-eyed emoji here* .

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Jessica Spremo is a consultant at APEX Public Relations. Follow her on twitter.

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