WorkPOSTED October 22, 2013

Corona #LiveMasFina paint party at Dundas Square

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Corona #LiveMasFina paint party at Dundas Square

Molson Coors’ import product Corona has long been known as the Mexican beach beer. The brewer wanted to re-introduce beer as more than a beach option. The Corona #LiveMasFina Paint Party in Dundas Square drew hundreds of their target market for an over an hour of “paint yourself and others” fun. We brought the media, and the fun and visual story spread right across the country.

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