Blog

When we’re not setting the trends and creating the news ourselves, you can bet we have a point of view on what’s being talked about. See below for the latest.

#APEXnews

It’s time to redefine media training's rules of engagement

Five years ago, I wrote about the significance of rewriting the guide to media training spokespeople. Since then, the world has been...

#Insights

The AI revolution – here’s what we can expect

By: Jacob Robinson, Consultant, APEX PR > I have a love-hate relationship with artificial intelligence (AI). On one hand, I find it quite...