When walking the halls at APEX, there’s no mistaking that we’re a powerhouse in media relations. The walls are adorned with gold-star coverage and industry awards recognizing our continued commitment to media relations excellence.  Phone lines and email activity are constantly in high gear, negotiating with influential media and bloggers on behalf of our clients.

We’re in the business of informing and influencing. One of the most effective means to reach consumers with a specific message is through media and blogger relations.  What media and the blogging community say about a product, company or service can have intense influence on their readers, followers and viewers.

Ensuring positive commentary from the most influential media and bloggers relies heavily on relationships, and APEX prides itself on having some of the best in the business. These relationships have been nurtured through years of communication and interaction, but while they’re great door openers, it takes creativity and persistence to cut through the clutter and secure a story that will influence and inform stakeholders and the target audience.