Marketing Magazine
PWB Health Ltd. has announced that APEX Public Relations is their PR agency of record in Canada. The U.K.-based breast health screening technology provider chose APEX to to support the launch of their new hand-held breast self-examinations device called the Breastlight. [MORE]
   
AdNews Online Daily
Collection of articles on APEX that were recently featured in "AdNews Online Daily", an online publication with reports on significant happenings within the marketing, agency and media communities. [MORE]
   
Women's Post
Pat McNamara, founder and president of APEX Public Relations joined Bruce Poon Tip from GAP Adventures and Manuela Marcheggiani from Isomers Laboratories in a panel discussion hosted by Women's Post and Banana Republic on how to build a business. [MORE]
   
Canoe.ca
Canoe.ca Travel Editor, Nicole Feenstra, talks about how the iPhone and iPod Touch are becoming indispensable travel accessories. She outlines the top five applications - recommended by Goggle via APEX Public Relations - that vacationers should download before they go away. [MORE]
   
National Post
In this timely article, Pat McNamara, President of APEX Public Relations, offers her insights into why it makes good business sense to maintain marketing and PR budgets in down times. As larger competitors pull back, opportunities may arise for smaller businesses to stand out in the crowd. [MORE]
   
PRETTY SAVVY
To help employees get through those awkward first few weeks at a new job, Leanne James, Vice President of Human Resources at APEX Public Relations, offers a list of dos and don't to help them fit in and make a positive impression. [MORE]
   
Marketing Magazine
Kenneth Evans, vice president of APEX Public Relations, examines the risks and rewards of employing the new Social Media to conduct a two-way dialogue between a brand and the masses who surf the Internet every day. [MORE]
   
The Globe and Mail
Leanne James, vice-president of human resources at Apex Public Relations, discusses her company's approach to alleviating stress in this timely article on the challenge of keeping staff focused, motivated and on the job during tough economic times. [MORE]
   
The Yummy Mummy Club
Jo Langham, Senior Vice President at APEX Public Relations (and a proud single-mum of a seven year-old boy) discusses how her company's corporate culture of focusing on the well-being of both employees AND clients has helped her achieve a healthy work-life balance. [MORE]
   
Marketing Magazine
Agency president, Pat McNamara, announces that Brooks Brothers', the New York City-based apparel company has appointed Apex Public Relations as its Canadian PR agency of record to promote its Canadian debut through a national media relations program. [MORE]
   
PRWeek Magazine
Pat McNamara, president of Apex Public Relations talks about why she's a big believer in rewarding people for staying... from pajama parties and one-month paid sabbaticals to all-expense paid weekend getaways. [MORE]
   
Marketing Magazine
George Brown College announces its appointment of APEX Public Relations as its public relations agency of record. Karen Thomson, vice-president of marketing for George Brown College explains that APEX was chosen because of the disciplined, results-oriented approach it takes toward PR. [MORE]
   
IABC Communication World
Kenneth Evans, vice president at APEX Public Relations, offers his thoughts on the communication styles of four of the most talked-about political leaders of 2008: Stephen Harper, Jack Layton, Barack Obama, and Sarah Palin. [MORE]
   
Workplace Magazine (January/February 2009)
Given the high cost of recruiting new employees, Apex Public Relations has consistently kept their year-over-year turnover rates to between 10 and 15 per cent by focusing on retaining employees who are already proving their value. [MORE]
   
PRWeek Magazine
PRWeek columnist, Keith O'Brien, asked Canadian PR professionals... including Linda Andross, Executive VP of Apex Public Relations... for their predictions of what's in store for the Canadian marketplace in 2009. [MORE]
   
Recently, APEX Public Relations hosted a talk featuring Jean Thérèse Riley, former chair of the National Arts Centre of Canada to discuss the social and cultural attributes unique to Quebec in order to provide insight and strategies for marketing professionals. [MORE]
   
Report on Business
Apex Communications president, Pat McNamara, explains why her approach to employee bonuses is based primarily on the long-term picture rather than short-term market fluctuations. [MORE]
   

Marketing Magazine
APEX Public Relations president and founder, Pat McNamara, discusses how cost-effective public relations strategies can help budget-challenged marketers meet the consumer's need for more in-depth information in a softening economy. [MORE]
   

Marketer News
Pat McNamara, president and founder APEX Public Relations, recently participated in a panel on "Targeted Marketing" hosted by Marketer News. Panelists advised marketers to focus on their message and the seamless integration of advertising into consumers' lifestyles. [MORE]
   
The Communications Impact
of Financial Market Turmoil
This timely analysis was developed by Waggener Edstrom Worldwide and adapted for the Canadian market by APEX Public Relations. It looks at how the "perfect storm" of media tension, politics and global economic wobbling has made the role of PR even more critical in managing external and internal communications. [MORE]
   
PRWeek Magazine
Ken Evans, VP of Apex Communications offers his evaluation of why Elizabeth May of the Green Party generated some of the best media reviews after the recent English-language leaders' debate. [MORE]
   
The Women's Post
The Women's Post, Canada's leading newspaper designed
for professional women, recently named Pat McNamara,
president and founder APEX Public Relations, as their
"Woman of the Day". [MORE]
   
PubZone™
Series of articles featuring APEX by Gail Chiasson, editor of PubZone. Aimed at the communications industry, this site is designed to complement the other resources and tools available to the media professional. [MORE]
   
Enterprise Magazine
January, 2008 - Pat McNamara from APEX Public Relations provides small business owners with some practical strategies for retaining key employees in today's highly competitive human resources environment. [MORE]
   
Profit Magazine
November 2007– The President of APEX Public Relations gets listed as one of Canada's Top Women Entrepreneurs by Profit Magazine. Pat McNamara is listed 66 out of top 100 in Canada [MORE]
   
PRWeek Magazine
September 3, 2007 - Pat McNamara from APEX Public Relations and other leading PR pros take part in PRWeek's 5th annual Regional Forums, a roundtable discussion about the issues affecting them and their peers. [MORE]
   
IABC
APEX Public Relation's Vice President - Human Resources, Leanne James, offers students practical tips and techniques on how to stand out in today's competitive job market by "self-branding". [MORE]
   
SMB SPOTLIGHT July/August, 2007 - The president of Toronto-based APEX Public Relations, Pat McNamara, discusses how a proactive approach to crisis management can help your enterprise sail through stormy weather relatively unscathed. [MORE]
   
APEX Public Relations wins "Agency of the Year" and six more awards at IABC OVATION Awards ceremony.
May 9, 2007 TORONTO - What a night! APEX Public Relations was honoured with seven awards at last night's 2007 IABC (Toronto) OVATION Awards gala. [MORE]
   
SMB SPOTLIGHT May/June, 2007 - Pat McNamara, President of Toronto-based APEX Public Relations explains why an online presence is so critical for businesses today and outlines the key issues that must be taken into account when incorporating a website into a marketing plan. [MORE]
   

Canadian Business Online
April 26, 2007 - Ken Evans, VP in charge of corporate communications at Toronto-based APEX Public Relations discusses the importance of having a contingency plan to handle the PR fallout from unforeseen crises. [MORE]
   
APEX Public Relations Recognized with Six ACE Awards Including Three Golds!
April 26, 2007 TORONTO - It was quite the night for APEX Public Relations at the 2007 CPRS (Toronto) ACE Awards, which took place yesterday. [MORE]
   
CW Bulletin - Branding your career by Pat McNamara
Think of the people you admire. Why do you remember them? It's probably because they have garnered the admiration and loyalty of their colleagues, clients and friends. How did they do that? By establishing strong relationships, delivering on their promises and working on establishing and maintaining a respected profile. These are all qualities of a good brand. [MORE]