InsightsPOSTED August 19, 2014

New PR research: Modern Canadian practitioner

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social_media

A majority of Canadian public relations and communications professionals say managing their organizations’ social media has become one of their most important functions.

This was one of several key findings included in two new research studies on public relations in Canada released by the Communications + Public Relations Foundation (CPRF). CPRF funded both studies.

Findings are summarized in the infographic below. (English)

infographic0

APEX is a sponsor of Communications + Public Relations Foundation research.

Read the full release. (Français)